lunaya puerto escondido poster
lunaya puerto escondido logotype
lunaya puerto escondido entry and suite with pool
lunaya puerto escondido architectural details
lunaya branding custom logotype oaxaca mexico

Lunaya Branding

Visual identity for Villas Lunaya, a boutique hotel in Puerto Escondido, Oaxaca, Mexico.

The logo utilizes a "shaded" version of Eurostile, a common choice for mid-20th century architectural signage in Mexico due to it's thick line weight which can easily be formed in stone. This pairs well with the minimal architectural approach to material and design of the space, focusing on the interaction of cast light and texture.

Architect: Perma Casco Arquitectura